Sometimes it can be hard to come up with ideas for blog posts.  However there are a couple of ways that Google can help with this.  I covered some of this information regarding Google Webmaster Tools in this post.  It has become essential that you have Google Webmaster Tools installed on your site. Google Analytics [...]

This post will cover using your blog to increase the rankings of your website and the number of visitors to your blog posts. I am going to make the assumption that you know what keywords are within SEO and that you have already optimised on site – that is your website has been fully optimised.  [...]

I want to differentiate between title tags and page heading.  Page heading are the heading that you see on the page of a web site.  You cannot see title tags on the page, you can see title tags in the background code of the website, in the top left of the browser window – and [...]

I was asked the question recently on one of the SEO courses – How important are page titles – now they were not asking about the page heading on the page, but the text that you see in Google’s search results, which is the same text you see on the top left hand side of [...]

I noticed only yesterday that my page for SEO Training had been filtered out of Google for the search term “SEO Training” but was still there for “SEO Training Course”.   It is never a good thing in my opinion when I start tipping something in the Google algorithm. Investigating this was not as easy as [...]

Search Engine Optimisation can be broken out into separate definable elements – however the main aim is to get more visitors to your website, be higher in the organic results, and gain more clients and customers. Keyword Research It is preferable that keyword research informs the theme of the site and the content, therefore it [...]

I so often give Google more credit than they are due, however finding spam like this in the Irish results brings my thoughts on Google crashing to the ground. While running a rank checker this morning I came across a blog page from Coastal Carolina University at number 4 in the search results for Internet [...]

Your web designer has built a new great looking website, it is signed off and it goes live.  Great. The next day your analytics package is showing a load of hits to 404 error pages.  The day after your traffic has halved.   Latter that day I get a phone call – I am losing touch [...]

Companies based in Ireland have particular problems when it comes to optimising and marketing their web site.  These problems are different and additional to companies based in the United Kingdom or the United States. Domain Name Issues Choice of domain name is the first issue.  It is usually quite easy to find the .ie domain [...]