This is the money area; well that is what I tell everyone on the SEO course. The reason behind this is no website will compete in any area on line without good link building.
Firstly a link is a hyperlink on some other web site that can be clicked on and then the visitor is transferred to your site. These are often known as inbound links.
Not all Links are Good
Links vary greatly from links you don’t want to have and links that you would almost kill for. Knowing how to judge if a link is going to help or not is an important distinction to learn, this is covered in the course. There are other qualities to links, like no-follow, follow, redirects, anchors, images, frames, etc
Learning how to find places where you can build links from is fairly easy. One of the biggest problems with link building is that it is time consuming and many fall for the 2000 links for $19.99 per month type adverts. If only it was that easy.
Some of your link building can be out sourced and we will let you know which parts we out source and who we use for this.
Link Building is also part of competition research, each part of SEO ties together and it is important to see the whole, how they interact, and not just the individual parts.