Your SEO Guide for Irish Business is perfectly pitched at Small, Medium and Micro Enterprises in Ireland. It’s a mine of interesting and relevant information and includes lots of free tips and tools of the trade. I have it up in lights as a must view resource for our Irish Business Forum members .

Stuart McNamara
Irish Business Forums

Agreed you didn’t need to go into detail – but then you should have covered all options available instead of saying one thing that is very debatable.

Don’t get me wrong here Leslie – i think it’s a really great document and would pass it on for sure – but would find myself saying “ignore the bit about hosting”.

Tom

You don’t need to host in your target country to be geo-targeted or appear in the “Sites from” search. You can do one of many things:

1. Country specific domain name – e.g. yourcompanyname.ie
2. Use Google Webmaster tools to geo-target your domain.
3. Have your server on an Irish IP range

Any of these will do – it doesn’t make a difference at all to the SERPs.

This looks like it’s going to change shortly if rumours are to be believed, but for now any of these will work.

Tom

I thought it would be a good idea. None of it is new, all the information can be found searching. I just thought it would be good to have it all together, makes life easier for all.

By the way, giving away stuff for free is good. I find it has the effect of attracting the right types of customers – ones that share your value set and therefore become customers forever. It also builds trust, long before you think your sales cycle has started.

The only difficulty is when “free” attracts the wrong type of prospect .. the one who has no intention of paying for anything … ever. In my experience, the telltale signs of such a prospect are an obsession with “what are you getting out of this?”, “wheres the catch?” and a refusal to meet or engage purposefully. Seems like their time is always more important than yours.

Denis