Search Engine Optimisation
There are two parts to SEO, on page and off page. Each though works in harmony to enable your web site to rank for the main key terms you optimise for.
Search optimisation is not a miracle cure for a lacklustre web site, you do need good content, a good navigation set up, and a product or service that people are searching for.
We always start with a web site audit; this is the plan that will be followed to ensure success.
SEO Training
SEO training could be for you. It will enable you to optimise your own web site and build links.
This course is also very useful for the those who have to plan their company's online marketing and manage the reporting and progress.
How are my competition in front of me? That is what we aim to answer - knowledge is power.
Read and book on the SEO training course page
SEO Audit
Your web site is not performing. Maybe it is just live, perhaps it has been live for a few years, and you thought you would get more business or enquires than you are.
If you want to know completely what issues your website has, how you competition is beating you and how to resolve all the problems along with increasing your ranking this is the place to start.
Read more on SEO audits
Link Building
Building links for any web site is crucial. No website will ever rank where there is the smallest amount of competition if it does not have links from other websites.
Getting your first links are important, it is important to get them - but more so where they come from. Build low level crap links and that is how Google will see your site - the same as the company it keeps. Getting good quality links is important.
Read more on link building
Google Adwords
Sales and research are the two main reasons for running Google Adwords campaigns. However making sure your Adwords campaign is setup correctly is not something to be taken lightly.
Getting traffic from Google that converts to sales or customers needs to be tracked. Conversion tracking can be tested for key phrases before committing money to long term link building project.
